Since the Austrian goldsmith – Mr. Archduke Maximillian – crafted the first diamond ring for Princess Mary of Burgundy in 1477, diamond has officially become a wonderful gift for any girl.
Marilyn Monroe – the American actress – said: “Diamond is the best friend of a girl”. Today, the diamond business has become one of the fastest growing industries in the world, with mining output of rough diamonds reaching 100 million carats annually, 20% of which is used as jewelry for women.
In Asia, the two countries having the most diamond jewelry consumption are China and India. According to the jewelers, in 2010 sales from diamond jewelry in Vietnam market was about 200 million USD, about 60 billion USD in the world. This demand is increasing every year.
Because the demand for diamond jewelry is increasing while the natural diamond to be exploited is getting less and less (because the countries with abundant sources of diamond mines protected natural resources by closing the mines, such as Australia or Russia), there are types of stones in replacement of diamond (simulant diamond) appeared in the market such as CZ, Moissanite … or synthetic diamond.
If CZ, Moissanite etc. are superficially similar to diamond but inner nature (chemical composition, physical and optical properties) is completely different, the artificial diamond has appearance, chemical composition, crystal structure, physical properties and optical properties etc. similar to natural diamonds, this cannot be tested by conventional test equipment. It is not mentioned that although natural diamonds are certified by abroad agencies, they are still under quality standards of color and transparency (or purity).
Therefore, when buying single diamond or diamond jewelry, knowledgeable consumers will require its inspection certificate (also known as birth certificate) of the reputable companies.
Diamonds on sale in PNJ Company accredited by PNJLab
Accounting for 70% market share of accreditation of diamonds and gemstones in Vietnam is PNJ Accreditation One-Member Company Limited (PNJLab) established by PNJ in 1998. After nearly 20 years in the market, PNJLab created its reputation in the market for accreditation of diamond and gemstone appreciated by entrepreneurs. In particular, PNJLab is the first unit in the field of accreditation of precious gemstones in Vietnam to be granted ISO 17025 certificate, which is the certificate issued by International Organization for Standardization – ISO for units in the field of inspection and testing with technical capacity and the units that can provide valuable technical results. With this certification, the quality of “birth certificate” by PNJLab is valuable and recognized worldwide.
Mr. Dang Ngoc Thao – Director of PNJLab – said: “The strength of PNJLab is many years of experiences in accreditation of gemstones and colored stones in Vietnam and PNJLab is leading this market. Equipped with modern equipment by PNJ Company plus professional human resources who have been trained in the country and abroad, PNJLab rigorously applies standards of gem decentralization and accreditation equivalent to GIA (Gemological Institute of America – the world leading accreditation unit). Each month, PNJLab tests over 10,000 products, the majority of which is diamond, and products worth millions of dollars”.
Mr. Dang Ngoc Thao – Director of PNJLab – receives the Certificate of Merit by PNJ Company in the Company closing ceremony held on January 2016
Early 2016 PNJ Company has equipped PNJLab with a variety of new testing equipment imported from the Gemological Institute of America (GIA) and De Beer (the leading diamond company in the world today). The machines are Diamond View, Diamond Check, D-Sure etc. which can identify natural diamonds, alternative stones, synthetic diamonds etc. worth over 100,000 US dollars.
PNJLab equipped with advanced testing facilities in the world by PNJ Company
Answering the question why PNJLab is the most prestigious address of gem diamond accreditation in Vietnam today, Mr. Thao said: “PNJLab is gathered by three factors: the leading quality of accreditation; credibility with customers; staff with skills and passion to maintain professional ethics. Missing one of the three factors, PNJLab would not survive in the market. The most difficult thing for an accreditation company is to keep neutral and honest attitude, unaffected objectively and subjectively, not to be bribed, so it can protect conscientious consumers and gem businessmen. In this business, the most important is the confidence of customers. How to make your customers believe? The only way is excellent skill, prestige and professional ethics”.
Service of accreditation of gemstones, colored stones in PNJLab
Apart from services of accreditation, advice on diamonds; accreditation and advice on all kinds of precious stones, semi-precious stones; accreditation and advice on precious metals, nonferrous metals; inscribing on the diamond on demand etc. PNJLab also has function of nationwide accreditation of gold jewelry as licensed by the Directorate for Standards, Metrology and Quality Control under the Ministry of Science and Technology on February 2015. Accordingly, the results of determining gold jewelry from PNJL will be considered as a basis for resolving disputes of gold life arising in the market.
Theo Dân Trí